News

GOOD DEED! Beiersdorf Ghana Donates Money & Food Van For The Community

Beiersdorf Ghana is uplifting the community with such good deeds, especially in a tumultuous year, heavily affected by the novel corona virus.

Following Beiersdorf Ghana’s donation of 1.7million Ghana Cedis (€250,000) to Food For All Africa (FFAA), an additional Food Van has been purchased to make more food available to vulnerable members of the community.

This was made known during the handing over ceremony of the food Van to FFAA at the Beiersdorf head office in Accra.

In a speech read on his behalf, Mr. Olivier Bodson, Country Manager of Beiersdorf CWA, acknowledged the purchase of the food van and commended FFAA for putting the donation to good use. He pointed out that with this increase in transport capacity, FFAA would be able to distribute much needed nutritional support to communities in rural areas that had previously been difficult to access, increase the number of hot meals served to beneficiaries on a weekly basis and facilitate culinary training for mothers and vulnerable youth within rural areas.

Mr. Elijah Amoo Addo, Founder & Executive Director of FFAA revealed that since Beiersdorf’s donation, Food For All Africa has been able to embark on a number of initiatives including:

  • Carrying out an assessment on its School Feeding program, Mobile FoodBank kitchen, and Culinary training for mothers and vulnerable youths.
  • Re-designing its programs in adherence to COVID-19 safety guidelines.
  • Increasing its programs and activities in the Eastern, Central, Ashanti and Volta regions of Ghana.
  • Signing up 6,825 children from 25 schools onto its School Feeding program. Distributing 883 food bags, and 2,103 hot meals in November to beneficiaries.

“The Mobile FoodBank kitchen van would ensure Food for All Africa reaches additional number of beneficiaries: 120,000 less fortunate people, 25 schools, 132 communities, and 392 charities,” Mr. Amoo Addo said.

Mr. Amoo Addo seized the opportunity to thank Beiersdorf Ghana once again for the donation and expressed his commitment to utilizing the donation funds responsibly.

ABOUT BEIERSDORF

Beiersdorf Ghana is part of the Beiersdorf Group, a global leading provider of innovative, high-quality skin care products and has over 135 years of experience in this market segment. The company has over 20,000 employees worldwide and is listed on the DAX, the German benchmark equities index. Beiersdorf generated sales of €7.6 billion in fiscal year 2019. NIVEA, the world’s No. 1 skin care brand, is the cornerstone of the company’s brand portfolio.

For further information, contact:

Neema Masinde – Regional Marketing Communications Manager- Beiersdorf Central, East & West Africa. Neema.Masinde@Beiersdorf.com

ABOUT FOOD FOR ALL AFRICA

Food For All Africa is a non-profit organization specialized in fighting hunger and food waste through technology, diversity and innovation. Food for All Africa operates West Africa’s first community food support centre to create efficient and sustainable means of healthy nutrition for vulnerable communities through advocacy, food recovery, and redistribution.

Our main beneficiaries are vulnerable children, youth, aged, and disabled, within orphanages, schools, and communities that depend on benevolent donations for nutrition and livelihood support

We create effective programs addressing hunger issues by creating partnerships with those who care about the underprivileged and hungry people in Ghana and sub Saharan Africa.

For more information, contact

Mr. Elijah Amoo Addo, Founder & Executive Director of FFAA

food4all.ghana@gmail.com

You may also like